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UKCEM staff have an excellent track record of producing high quality books that make their subjects accessible to a range of audiences. Some are displayed here.
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Event Management and Sustainability
Edited by Razaq Raj and James Musgrave from the UK Centre for Events Management at Leeds Metropolitan University, Event Management and Sustainability uses best practice case studies to illustrate sustainable management issues and practical considerations that managers need to apply, providing an essential reference for researchers and students in leisure and tourism. Sustainable management is an important consideration for businesses and organisations, and the enormous number of tourism events taking place requiring facilities, power, transport, people and much more makes sustainable event planning a considerable priority.
Contents
Part A: Concepts of Sustainability within the Events Sector 1. Introduction to Sustainable Events Management 2. Policy, Politics and Sustainable Events 3. Sustainability as a Concept within Events 4. Events and Sustainable Urban Regeneration 5. Indicators and Tools for Sustainable Event Management
Part B: Economic, Social and Environmental Impacts of Events 6. The Economics of Sustainability 7. Environmental Impacts of Events 8. Social Impact of Events 9. Long-term Legacy Implications for Olympic Games
Part C: Management Models and Feasibility of Sustainable Events 10. Critical Success Factors in Sustainable Events 11. Consumer Marketing within Sustainable Events 12. Assessing and Monitoring the Performances of a Sustainable Event 13. The Sustainable Supply Chain in International Conventions
Part D: Management Models and Feasibility of Sustainable Events 14. Planning Models for Creating Sustainable Events 15. Sustainable Planning for Community Venues 16. The Dynamics of Supply Chain and Consumption
Part E: Sustainable Events - Case Studies 17. Stakeholders, Social Networks and Cultural Events: The Rural Region of Italy 18. Local Markets and Sustainable Developments 19. Live Earth Managing the Greening Process 20. Sustainable Demand Management in Croatian National Park 'Plitvice Lakes' 21. Antalya Golden Orange Film Festival: Impacts on Local Community 22. Managing Sustainable Events: Using Kenya as a Case Study 23. Diachronic Comparison and its Impact on Shanghai Expo 24. Financial Feasibility of Sustainable Events
The book is available from here.
Ref: Raj, R. and Musgrave, J. (eds)(2009) Event Management and Sustainability. Wallingford, CABI.
Last Updated on Tuesday, 22 September 2009 16:10
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Events Management: An Integrated and Practical Approach
Writen by Razaq Raj (UK Centre for Events Management), Paul Walters (Manchester Metropolitan University) and Tahir Rashid (Centre for Hospitality & Retailing, Leeds Metropolitan University), Events Management: An Integrated and Practical Approach guides readers through the practicalities of events management and acts as a resource for understanding the many elements of working successfully in the events industry. Bridging the ever-widening gap between specialists, this book will enable you to be fully conversant with the application, theory, practicalities and value of events management essentials, including: equipment and design; planning; marketing and PR; terminology; legislation; finance and budgeting; technology; sponsorship; logistics; and, the role of events tourism. Topics are brought to life through application to a range of events case studies, including live music venues, arenas, conference centres and community festivals.
Available from here.Â
Reference: Raj, R., Walters, P. and Rashid, T. (2008) Events Management: An Integrated and Practical Approach. London, SAGE Publications Ltd
Last Updated on Tuesday, 22 September 2009 16:11
Events Management, 2nd edition
Written by Glenn A J Bowdin (UK Centre for Events Management), Johnny Allen (University of Technology, Sydney), William O'Toole (University of Sydney), Rob Harris (University of Technology, Sydney) and Ian McDonnell (University of Technology, Sydney), Events Management second edition provides an introduction to the principles and practices associated with planning, managing and staging events. The book: Introduces the concepts of event planning and management Discusses the key components for staging an event, and covers the whole process from creation to evaluation Examines the events industry within its broader business context Provides an effective guide for producers of events Contains learning objectives and review questions to consolidate learning
Last Updated on Thursday, 07 May 2009 15:02
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Innovative Marketing Communications
Written by Guy Masterman (Sheffield Hallam University) and Dr Emma H Wood (UK Centre for Events Management), Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all scales and nature. The book builds a conceptual framework for the development, planning, implementation and evaluation of innovative communication strategies for the marketing of events, and the effective use of events as an innovative communications method in general organizational marketing.
With a strong practical underpinning, Innovative Marketing Communications for Events Management emphasises to event managers the importance of effectively integrating a range of tools and techniques to communicate the event and provides them with a better understanding of how a variety of private and public sector organisations can use events within their communication strategies.
Last Updated on Wednesday, 07 October 2009 09:50
Management of Event Operations
Written by Julia Tum (UK Centre for Events Management), Philippa Norton and J Nevan Wright (Auckland University of Technology, New Zealand and Henley Management College, UK), Management of Event Operations provides an introduction to the management of operations for the event planner and venue provider. Taking an holistic view of an event enterprise, it links the traditional topics within operations management to present a coherent and hands-on approach specifically for the events manager. The approach is pragmatic and is dictated by practical consequences and considerations, which are so important to an event manager who balances many views and needs from diverse stakeholders.
Last Updated on Thursday, 07 May 2009 15:02
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