Bronte 226, Headingley Campus, Leeds Met

Jackie Mulligan is a Principal Lecturer at Leeds Met with a faculty wide role in supporting business development activity. Jackie teaches at both undergraduate and postgraduate level in marketing, fundraising and sponsorship, entrepreneurship and themed events.

Jackie has worked for15 years in the events, festival, tourism and arts sectors. In particular her work has focused on the area of business development, sponsorship, funding and fundraising for international, national and regional organisations including the Department for International Development (DFID), national lottery, government agencies in the Caribbean and the UK and continues to work as a consultant with a range of regional event companies and festival organisations.

Within Leeds Met, Jackie has managed and developed significant projects for the UK Centre for Events Management including the European Union funded Event Market Development Project which provided business support to events companies and led to the establishment of a new regional Events Network. Jackie has developed professional industry training programmes including the Economic Challenge Investment Fund funded Creating and Managing Events programme and continues to work with industry partners to drive forward new initiatives. In 2010, Jackie received the Dean's Award for Outstanding Contribution to Enterprise.

Current Research Projects

Creativity and innovation in the events and festival sector and in events and festival education

Recent Research Report

Audit of festivals and events training and education in Yorkshire funded by the West Yorkshire Lifelong Learning Network

Recent Papers and Publications

Mulligan, J (in press) Breaking the rules: reflections on transformation and 'messiness' in a tidy world of aligned curricula and textbook cases in Kill, Rebekka & O'Rourke, (Eds) Inspiring Enterprise: Transforming enterprise education at Leeds Metropolitan University, Leeds: Leeds Met Press

Mulligan, J. (2010) Ivory Tower Events presented at Global Events Congress IV: Events and Festivals Research: State of the Art.  Hosted by Leeds Metropolitan University

Mulligan, J (2010) Bringing creativity, risk and reality into the classroom in The Assessment, Learning and Teaching Journal, Spring 2010 (issue number 8)

Mulligan, J. & Raj, R (2008) Destination Marketing. In Vignali, C., Vranesevic, T. and Vrontis, D. (2008) Strategic Marketing And Retail Thought, Accent , Zagrab

Mulligan, J (2008) What we can learn about the relationship between 'Events Strategy' and 'Events Business' in the region in The Assessment, Learning and Teaching Journal, Winter 2008 (issue number 3)

Mulligan, J (2007) Centring the Visitor: Giving a sense of spirituality in the Caribbean in Raj R & Morpeth N (Eds) Religious Tourism and Pilgrimage Festivals Management: An International Perspective, Oxfordshire: CABI

Mulligan J (2007) Book Review on Carel Roessingh, Karin Bras, Myrte Berendse and Hanneke Dujinhoven, eds, Entrepreneurs in Tourism in the Caribbean Basin: Case Studies from Belize, the Dominican Republic, Jamaica and Suriname. In International Journal of Entrepreneurship and Innovation Feb 2007 issue (vol 8, no 1)

Mulligan, J (2007) Turks and Caicos Islands in Fodor's Caribbean Guide, New York: Fodors

Mulligan J & Raj, R (2006) The Impact of Special Interest and Media Events as Imaging and Destination Marketing Tools presented and published in conference proceedings for Atlas Conference, Lodz, Poland

Mulligan J (2006) Centring the Visitor: Giving a sense of spirituality in the Caribbean presented and published in conference proceedings Journeys of Expressions VI organised by the Centre of Tourism and Cultural Change

Mulligan. J (2005) Childhood in the Turks and Caicos Islands in Astrolabe (Summer 2005 Edition) Times of the Islands Magazine: Times Publishing

Mulligan J (2004) Trouvadore - a search, a story in Astrolabe (Fall 2004 Edition) Times of the Islands Magazine: Times Publishing

Mulligan J & Shaw, S (2000) 2001 Space Odyssey, Representations of travel in space and time in Expressions of Culture, Identity and Meaning in Tourism, Robinson Ed: Business Education Publishers Ltd